THE LINK: creativity will save us
A few weeks before the project deadline, which is now postponed to April 30th, MarediModa secretariat has already received some very interesting works which let us suppose that even the upcoming edition of “The Link” contest will be a top-level one. An injection of pure creativity throughout these uncertain times. Students from over one hundred European schools have worked on innovative and independent proposals for beachwear, underwear and athleisure. All projects will be examined by a technical jury which will announce the semi-finalists’ names. They will be later asked to manufacture a prototype with fabrics supplied by MarediModa to consider creative, technical and tailoring aspects. Only nine finalists will get to the Cannes trade show where they will enjoy a special space to show off before an audience of fashion designers and buyers. A truly unique opportunity. Thanks to the precious partnership with Maredamare, the Italian beachwear trade show, each finalist will have the opportunity to face with main international brands. Thanks to the collaboration with Fashion Network, leading portal in the fashion business, finalists will enjoy the greatest visibility. Videos of THE LINK fashion shows will be available both on MarediModa’s youtube channel and on Fashion Channel, prestigious media partner. Finally, winners will receive a cash prize and to do an internship by a selected company.